Minimum effort, maximal possibilities
TastePro
TastePro, a new trade event for the fast food, food, hotel, and restaurant industries, brings professionals together at the Helsinki Exhibition and Convention Centre to do business, network, and discover new solutions for future needs. The event is intended for professionals and has an age restriction of 18+.
Held alternately with Gastro, the event complements Messukeskus’s cluster of HoReCa industry events and offers industry players an impressive opportunity for productive encounters.
The following events will be held:
TastePro April 7–8, 2027
Gastro March 15–16, 2028
TastePro March 14–15, 2029
New concept

Ready-made and branded smart booths: minimal effort for the customer, maximum opportunity for matchmaking and meetings.

TastePro’s versatile program challenges, discusses, inspires and enlightens. A warm welcome!

Theme areas: Wine, Beer & Spirits and Small Producers

Visitor target groups
Fast food restaurants | Street food operations | Pop-up entrepreneurs | Restaurants and food services | Cafes | Grocery stores | Wholesale operations | Public services | Pastry shops | Gas stations | Kiosks | Delis and take-away restaurants | Clubs, bars, and pubs | Catering companies | Hotels | Commercial kitchens | Food and bakery industry | Education and training
Featured at the event:
Food | Equipment & utensils | Beverages | Bakery & confectionery | Services & information | Hygiene & cleaning | Vending machines | Management tools & aids | Tableware & table setting | Catering | Interior design & ambiance | Safety equipment | Innovations & start-ups | Authorities & agencies | Recruitment & staffing services

“All a participating company needs to do is select their desired stand size and provide us with their brand materials, and we’ll take care of the rest, delivering a fully equipped smart booth. This way, every company showcasing at TastePro can immediately focus on what matters most: making sales, collecting leads, and meeting the right professionals”
/ Noora Haatainen, Business Manager in charge of the event.
Theme areas

Wine, Beer & Spirits
The Wine, Beer & Spirits area is a great place for tasting products and launching new products to the market. The area is aimed at visitors deciding on alcohol purchases, and the tasting is only for industry professionals. In connection with visitor registration, the professional must fill in the serving license number, which entitles them to enter the area.

Small Producers
The Small Producers Area is brimming with unique products and artisans whose work emphasizes quality, craftsmanship, and a deep passion for what they do. The area offers an inspiring environment where visitors can discover new flavors, stories, and up-and-coming brands directly from the producers themselves. Come meet the creators, discover exciting new products, and build connections that will take your business to the next level!
Contact us
We’ll help you succeed – get in touch, and we’ll think about the most suitable way for you to participate in the fair!
To eMessukeskus
In eMessukeskus, you can manage all orders related to your participation in the fair, invite customers to events, update your company profile and announce the booth program.