Marketing Materials
Logos | Ready-made texts | Mediabank | Joint marketing initiatives

Make the most of our ready-made materials to promote your participation!
Would you like to promote your participation in the TastePro event? Or perhaps invite your network along too? If so, make use of our marketing materials – copy them as they are or customise them to your liking!
Use the hashtag #tastepro and tag
TastePro on social media:
We’ll be highlighting active contributors on our channels. Let’s work together to make this a great event!

Materials
General social media post:
TastePro 2027 – A new meeting place for food and drink industry professionals 🍷🍽️
TastePro brings together food and drink industry professionals, trends and solutions for the future. The event offers an inspiring environment where companies, producers, restaurant industry players and experts can meet, network and discover new opportunities.
TastePro focuses on industry developments, innovations and high-quality taste experiences. The programme offers up-to-date content, new product launches, networking opportunities and in-depth explorations of industry trends — everything the modern food and drink sector needs to stay ahead of the curve.
You’ll find us at stand XXXX – come and meet us and be inspired at TastePro! 🥂
Find out more about the event 👇
https://tastepro.messukeskus.com/
Newsletter text:
Lead:
In April, professionals from the HoReCa sector will come together for two intensive days to meet, network and discover new solutions for the needs of the future!
Main text:
TastePro, held at the Helsinki Exhibition and Convention Centre, is a brand-new event for professionals in the fast-food, food, hotel and restaurant sectors, bringing together companies, decision-makers and industry leaders under one roof. The event offers an effective environment for doing business, gathering leads and building new partnerships. TastePro is organised alternately with Gastro Helsinki and complements the Messukeskus portfolio of HoReCa events.
TastePro is based on a new, agile participation model: pre-built and branded ‘smart booths’ minimise the preparatory work for exhibitors and maximise the potential for results. Companies simply need to supply their branding materials – Messukeskus takes care of the rest.
The event programme offers inspiring discussions, the latest innovations and technologies in the sector, and the chance to network with leading figures in the HoReCa sector. The main stage will feature fascinating talks and panel discussions, and there will also be three themed areas:
🍷 Wine, Beer & Spirits – the latest trends and launches in the world of drinks
💡 Innovations – solutions shaping the future of the industry
👨🍳 Food Lab – a kitchen for creativity and experimentation
TastePro also offers companies the opportunity to become programme partners and gain visibility at the heart of the industry. The event is designed for professionals who want to stay at the forefront of developments and discover the keys to growth in a changing business environment.
You can find the event materials here!
We want to create a major buzz around TastePro – and we’ll succeed best if we work together!
Join us in promoting TastePro according to our shared schedule – let’s make this a must-attend event for the entire HoReCa sector!
Below, we’re sharing a joint three-point plan, under which the planned messages will be released as part of the event’s marketing campaign. Please do join us in telling your followers about TastePro and your participation, and in ensuring that your target audience receives all the essential information about your stand’s content and the event dates.
12 December 2026 – Building awareness
Message content:
- TastePro is coming – and we’re taking part!
- TastePro is a new trade event for the food and drink sector, bringing together companies, decision-makers and key players in the industry.
- The event offers an effective environment for doing business, networking and discovering the latest innovations in the sector.
- TastePro complements Messukeskus’s range of HoReCa events and is held alternately with Gastro Helsinki.
- Mark the dates in your calendar.
- See you at TastePro!
5 February 2027 – Generating interest: reasons to attend
Message content:
- TastePro is all about new products, networking, trends and future solutions.
- Highlight an interesting new product, trend, product or service that you’ll be bringing to the event.
- Invite your followers to find out more, try things out and experience what your stand has to offer.
- Highlight the strengths of your offering and explain why this event is unmissable.
- TastePro 7–8 April 2027, Helsinki Exhibition Centre.
16 February 2027 – Event activation
Message content:
- The event is just around the corner and anticipation is building.
- It’s worth registering in advance.
- TastePro offers two days of networking, inspiration and solutions for the future of the industry.
- Tell us what programme, demos or content your stand has in store.
- What can visitors expect when they arrive?
- TastePro 7–8 April 2027, Helsinki Exhibition Centre.
